Plan 1

Brand Business Audit

For brands that are already trading but have hit a growth barrier and need a clear starting point.

What You Get

We review your brand, products, marketing, channels and operations to uncover blind spots and identify the issues holding you back. We assess your goals against your resources and set priorities for the short, medium and long term, so you know what to tackle first and how to measure progress.

How We Work

A practical process, not a one-off presentation

We diagnose the business issue, set priorities and KPIs, then move into planning, execution, and measurement.

Diagnose

Audit the brand, product, customer, competitive set, channels, and revenue model.

Define

Set the positioning, customer focus, growth target, and decision priorities.

Design

Develop the brand, marketing, retail channel, and execution plan.

Deliver

Coordinate execution across vendors, launches, pop-ups, and store operations.

Measure

Track revenue, conversion, AOV, membership, and channel performance.

Brand Business Audit | Fees

Choose an initial review or a full audit. Your final quote will reflect the agreed scope and available data.

Scope and deliverables
Item	Initial Review	Standard Audit
Fee (TWD, excluding tax)	12,000	36,000
Scope	One core issue for one brand	One brand, store or primary sales channel
Questionnaire	30 questions	30 questions
Interviews	One 60-minute online session	120 minutes with the owner and manager
Data review	Three months of sales summaries, pricing and public brand information	Three to twelve months of product, sales, cost, marketing and channel data
Site visit	Not included	One 120-minute visit to a store in Taipei City
Competitor review	No separate competitor analysis	Public information on three competitors
Deliverables	Diagnostic summary, three priority issues and a 30-day action outline	Diagnostic report, analysis workbook, improvement priorities and a 90-day action plan
Findings meeting	30 minutes online	60 minutes online
Revisions	One round of factual corrections	One round of factual corrections
Estimated delivery	7–10 business days	Three weeks

Engagement terms

A 50% deposit confirms the engagement. The balance is due within seven days of the findings meeting.
Delivery starts once the required data and deposit are received. Client review and missing-data delays are excluded.
Electronic records are required. Extensive data entry, extra stores or brands, additional interviews and customer research are quoted separately.
The standard audit includes one Taipei City store visit. Travel elsewhere is quoted separately.
One round of factual corrections within the agreed scope is included. New questions, data or analysis require a separate quote.
Advertising, design, website changes, SOP implementation, training and on-site support are separate engagements.

Fees cover diagnosis and improvement planning, not implementation. The depth of analysis depends on data quality and availability. Specific revenue or profit outcomes are not guaranteed. All fees are in TWD, excluding tax.

Start Here

Not sure whether the issue is brand, marketing, or channels?

Start with a business audit. We clarify the real constraint first, then recommend the right path instead of defaulting to isolated execution work.

Book a Business Audit Discuss Retail Channels